Blogger frustration Deloittes great data that I cant link to

Blogger frustration Deloittes great data that I cant link to When I discovered Deloitte has someone in charge of figuring out how to recruit and retain the new workforce, I knew I had to talk with him. Its Stan Smith, and his title is Director of Next Generation Initiatives. I was amazed to hear how forward thinking he is in an industry known for being old and stodgy. Based on his research, he wrote a paper called Connecting Across Generations in the Workplace. I could reference that paper every day. Here are some gems: Gen X will finally have their moment: The shrinking workforce actually creates more demand for Gen-X than Gen-Y. The baby boomer retirement will create a 2% drop in the workforce among 24-34 year olds, and a 31% drop among 35-45 year olds. Women will drive change in the consulting business: Women have more consulting-oriented skills than men do, they will make up the more than 60% of the workforce by 2010, and they will only work at companies that accommodate their need for flexibility. Deloitte backs up the revolution with data: Deloittes data shows it is men and women in Generation X and Y. The real revolution is a decrease in career ambition in favor of family time, less travel, and less personal pressure. I wrote about Stan in Time magazine, I wrote about him in the Boston Globe, and I put the articles on my blog, and every time Id mention him, there was no link, which is so annoying to me. I scoured the web for a link to his paper, and I looked for his bio. Nothing. I am not the only online publisher who is annoyed. I wrote about his study for my Yahoo Finance column that runs tomorrow, and my editor emailed me: Why are you linking to Deloittes home page? Wheres the study? Nowhere, of course. Well, on Stans desk, probably. And in a lot of CEOs in boxes. But not online. And to a significant portion of the world, if its not online, it doesnt exist. So Ive solved the problem. You can now download Connecting Across Generations in the Workplace right here. And I think this encapsulates where we are in the publishing world: A blogger publishing a document from the Fortune 500 in order to be able to link to it from future blog posts.